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Someone gave us a trophy for not being weird about this

Carolyn and I just got news that Wildhawk's packaging won a design award from The Dieline.Check it out: If you've never heard of The Dieline, don't worry. Neither had I until a few weeks ago. It's basically the place the packaging design world goes to figure out what good packaging looks like. So it's a nice thing to win. But honestly? The trophy isn't the part I care about. Here's the part I care about: For decades, the entire incontinence aisle has looked like a hospital threw up on a... Read article
Imagine you’re lifting your testicles without using your hands

That was definitely the weirdest sentence I've written this year, but also one of the most important. The fastest path back to full bladder control after prostate surgery isn't a better surgeon. It's a muscle group most guys have never trained properly. Even guys who think they have. I called Dr. Victoria Mallow at Restore Pelvic Health & Rehab last week to ask her about Kegels.  She's been recommending Freewill to her post-prostatectomy patients. “You’d be surprised how many men are doing Kegels all wrong,” she said. I rubbed my... Read article
We asked 2,000 men some awkward questions

  When Carolyn and I first started working on Wildhawk, we knew what I wanted. I was 47. I had been dealing with drips for years. And I was tired of taking 5 minutes to shake it out every time I went to the bathroom. Only to feel that familiar wet spot a few minutes later. But we also knew something else: Building a product around my own weird little bathroom routine would be a colossal waste of time if other guys weren’t dealing with the same thing. So we... Read article
Find the right absorbency level for you.

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Is $39 Ridiculous for One Pair of Underwear?

“$39 for one damn pair of underwear? Geez, you’ve gotta be kidding me.” I get some version of that message all the time. And if all Wildhawks were doing was covering your ass, I’d agree. But there’s a lot more going on here. Consider this: If someone offered you a single pill that would, for hundreds of days… make you feel totally dry in the most sensitive part of your body eliminate any fear of wet spots showing through your pants erase drips & dribbles from your headspace entirely $39... Read article
How do I use my HSA/FSA to buy Wildhawk products?
How do I use my HSA/FSA to buy Wildhawk products?

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What are the big do’s and don’ts when using Freewill guard pouch underwear & guards?
What are the big do’s and don’ts when using Freewill guard pouch underwear & guards?

To get the most out of your Freewill guard pouch underwear and guards, make sure you use them the right way. While our products are designed to be easy to use... Read article
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